Social networking is driving a fundamental change in recruitment practices in 2010, with implications for all parties involved in recruitment, according to an excellent introduction to social recruiting (external website) from the Guardian. For many organisations, traditional recruitment practices are being swept away, with employers, candidates and recruitment agencies becoming involved in an evolving online "conversation".
The Guardian has sought out the views of many leading UK recruitment bloggers on how candidates can benefit from social recruitment. But there is much that employers curious about such techniques can learn here. Some choice quotes from these recruitment bloggers include the following:
From Mervyn Dinnen, HR recruiter and author of the T Recs blog:
Be in the conversation. Get noticed through the strength of your networks, through what you say in forums and on blogs, and brand yourself as someone able to make a difference and add value.
From Wendy Jacob, construction industry recruiter, and author of the Wendy the Recruiter blog:
Being active in social media allows recruiters to get to know you and understand whether you would fit into the company. Consider social media as a long-term plan. Recruiters often keep candidates who they feel would be a good fit for the company on the backburner until the right role comes up.
For employers considering adopting social recruiting methods, recruitment consultant Andy Headworth (also quoted in the Guardian piece) has identified seven key points on how to build your own online community for social recruiting purposes (external website).
See also:
- Dispatches from the social recruiting frontlines
- Social media in recruiting: Time for recruiters to play catch-up?
- Social media in recruitment: The end of executive recruitment as we know it?
- Social media in recruitment: Are UK recruiters missing a trick?
- Social media in recruitment: The direct, zero-cost route to hiring?
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