Updated to include information on trends in candidate attraction.
Direct Line Group won two Personnel Today awards at last year's ceremony, in recognition of its work on refreshing both its consumer and employer branding, and building a standalone HR infrastructure in time for its first independent payroll run.
IRS research looks at the benefits and drawbacks of setting dress and appearance standards at work, gets to the bottom of what smart casual actually is, and looks at the extent to which employers allow religious attire.
East Sussex County Council has transformed its recruitment advertising strategy and reduced its recruitment spend by creating an employer brand , "worthwhile work", that is designed to appeal to all sections of the community.
Britain's national mapping agency, Ordnance Survey, looked to employer branding to ensure high levels of employee engagement and to rise to its recruitment challenges for roles in technology and sales.
HR and legal information and guidance relating to employer branding.