A bizarre job advert calling for "creatives" to apply for a role at a hotel chain attracted plenty of online attention last week, but not always for the right reasons. Dean Sadler looks at what recruitment teams can learn from the organisation's unusual approach and why it might prove successful.
With UK employment rates at record levels, latest XpertHR research reveals a competitive recruitment market - with extensive skills shortages in many areas, particularly IT and managerial roles. Faced with such challenges, many employers are turning to social media to attract and screen potential candidates.
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